My goal was to reach 100 items by the end of last year but … well that didn’t happen. It’s harder than you think. Or perhaps I should say it was harder than I thought. I opened my Etsy store in 2008 and sold an item or two but found that Ebay was a veritable feeding frenzy of sales, so I went that way.
But by the Fall of last year, when squidoo went belly up and I lost the hefty revenue stream that came from them, I began to once again explore online options. So I took my SEO skills I learned from Squidoo and began listing on Etsy again. I sold a print within 4 days and that was just enough motivation to keep me going.
So why didn’t I do the Ebay thing again you ask?
Good question you. Well for multiple reasons.
- Making quality listings takes time. Fast and furious sales are awesome but it means I would spend many more hours creating listings than I wanted to. When I did ebay I sold around 1K in 6 weeks but it was kinda a full time job. And I have a full time job selling my art already so…
- Etsy listings last much longer 4 months as opposed to a week or so of ebay.
- Etsy listing are much cheaper only .20 cents per plus a small % when an item sells.
- Etsy doesn’t have the bargain basement rummage sale mentality that ebay does. I can sell my art for what it’s worth. I do offer special pricings on some of my listings but mostly that’s because they are different from my website in one way or the other.
I am averaging a sale or two a week at the moment. That’s with minimal game playing (meaning team interactions for promoting within etsy.) I would guess ebay would make me more, but I like the stress free environment as well as the more artisan like setting.
Never Heard Of Etsy?
I’m not surprised though it’s far more common knowledge now than when I opened my doors in 2008. But I am pretty sure etsy is about to become more of a household name as it’s going public. I think this will be both good and bad for the site. But my hope is, more awareness equals more sales. We shall see.
Etsy is a peer-to-peer e-commerce website focused on handmade or vintage items and supplies, as well as unique factory-manufactured items under Etsy’s new guidelines.
Future Goals For Etsy
Short term: Bring 1-2 sales a week to 1-2 a day. 150 items in shop.
Long Term: 10+ sales a day. I have organized my product so the shipping end is easy. Either in a tube or flat rate envelope with the exception of a couple of framed items. I am pretty confident that I can do 10 sales a day without it interfering with the time needed to run the gallery etc. I think the max amount of items I can foresee handling in my etsy shop would be 200-250. But I won’t know until I get there.
So … now on to 150!
Shameless Self Promotion My Etsy Shop
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